Do you know where good ideas come from?
Don’t feel bad, I don’t either.
Surprising, perhaps, considering I’m responsible for coming up with great ideas for our clients every single day.
I know how to present ideas; I know how to sell ideas. And like the blind pig finding the occasional truffle, I even create some good ones now and again.
I just don’t know where they come from.
And once you frighten them, others don’t show up.
The other thing I know is they don’t suffer criticism well. That’s not to say all ideas are good ideas and should be used, only that criticizing ideas at the same time you’re trying to come up with them is the way to make sure you don’t come up with any more.
Finally, I know shooting down new ideas is the quickest way to prove they won’t ever work.
Plenty of people will shoot down your ideas, whether they realize it or not. And so, you must be on constant alert, vigilant to the telltale signs of idea killing.
Like a feral cat hunkering down before it pounces on an unwitting bird, concepticidal maniacs clearly telegraph their intentions, both with body- and spoken-language markers.
The other way to know when Concepticides are getting ready to pounce is when their superiors ask them for opinions and they’re in the position to show off. The equation is elementary: when Concepticides compliment you they hear themselves saying, “You’re smart.” But when they practice concepticide and shoot down your ideas they’re telling their boss or their client they’re smart.
After all, if they just left it up to you, who knows what crazy things you’d come up with?
Like children, ideas only live up to their potential and achieve greatness when they’re accepted, nourished, and encouraged to thrive. Whether you’re the mother or father, creator or patron, it is your responsibility to fight concepticide whenever it rears its ugly head.