Sharon Brown- University of Miami

No responses.




Sharon Brown- University of Miami

No responses.




TV networks getting sneakier about commercials

One response.

The Geico cavemen have become popular enough they’ve become the subject of a show.

NEW YORK (AP) — Some of the most creative thinking in television these days has nothing to do with comedy or drama. It’s about the commercials.

Fueled by a growing sense of desperation, networks are inserting games, quizzes and mini-dramas into commercial breaks. They’re incorporating more product pitches into programming. Two experimental programs without traditional commercial breaks will premiere this fall. NBC has even called on Jerry Seinfeld for
help.

This is all being done to stop viewers with DVRs from fast-forwarding through advertisements, or to circumvent those that do. VIA CNN




Larry Winget- Speaker, Author

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Larry Winget- Speaker, Author

No responses.




Harve Mogul- President, United Way of Miami-Dade

No responses.

Click on Harve to join the United Way in their many humanitarian efforts or simply to see how they are working to make a difference.




Branding Destinations

No responses.

It’s no secret to anyone who knows our work that we spend a lot of our time branding destinations. To date we’ve worked for El Salvador, The Alabama Gulf Coast, The Mississippi Gulfcoast, and more famously Kissimmee and Miami.

A few weeks ago I wrote about Australia’s great new program, “So Where The Bloody Hell Are You.”

Now I just found a fascinating Newsweek article on country branding titled Visitors Wanted.
Branding a country for tourists requires vision, honesty and citizens who love themselves” that’s worth a read.




George Knox- The Knox Firm

No responses.

Click on George to visit The Knox Firm






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