The Difference Between Marketing, PR, Advertising, and Branding

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From Owen Frager




Bentley Has Its Finger on the Pulse

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Let the other luxury brands talk about German Precision or The Relentless Search for Perfection. Bentley says it all without saying a word.




Don’t Forget To Wash Your Hands

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JWT Toronto reminds men that 92% of guys SAY they washed their hands but 34% were lying! More at washyourhands.tv




gnippandiK ehT

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Have you secured your LRU (your backwards URL)? If not, your backwards web address may be kidnapped and held for ransom!




Sharon Brown- University of Miami

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Sharon Brown- University of Miami

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TV networks getting sneakier about commercials

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The Geico cavemen have become popular enough they’ve become the subject of a show.

NEW YORK (AP) — Some of the most creative thinking in television these days has nothing to do with comedy or drama. It’s about the commercials.

Fueled by a growing sense of desperation, networks are inserting games, quizzes and mini-dramas into commercial breaks. They’re incorporating more product pitches into programming. Two experimental programs without traditional commercial breaks will premiere this fall. NBC has even called on Jerry Seinfeld for
help.

This is all being done to stop viewers with DVRs from fast-forwarding through advertisements, or to circumvent those that do. VIA CNN




Larry Winget- Speaker, Author

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