“You were the highlight of our meeting! Your subject on the brands was right on and through our survey I am getting great reviews on your presentation.”

   Alvaro Diago, Chief Operating Officer, Latin America & Caribbean, Intercontinental Hotel Group



“Your presentation and presence at our retreat was the highlight of the three day event. Over the years we have many speakers with national credentials. With all honesty I can say that you excelled in getting the your points across in clear and memorable terms. Your unique ability to involve the whole group was outstanding.”

   Michael Pappas, President and CEO, Keyes Corporation



“We were looking to inspire our marketing organization and ignite their energy to ‘think laterally,’ and Bruce answered that call! He was the opening guest speaker of our annual marketing summit and he not only delivered on that challenge, but he did so in a sincere, entertaining, educational and ‘real world’ way that our team really appreciated. Based on the response of our attendees, we are beyond pleased that we selected Bruce to speak at our summit.”

   Juan Rovira, Chief Marketing Officer, Bacardi



“Bruce’s years of marketing expertise and understanding of diverse clients’ needs, coupled with his ability to connect with the audience, make him a true leader in the marketing arena. Bruce is able to get his message across through captivating story telling that people understand, often relate to and certainly learn from; stories which stay with them long after he has left the room. I can comfortably vouch for you and recommend you for organizations wanting to focus on branding, marketing, advertising or from our most recent engagement, improving communications and public speaking skills for their executives.”

   Henry Martinez, President, Discovery Communications, Latin America/U.S.Hispanic/Canada



“…You are such a talented speaker – enthusiastic, appropriate, and so skilled in teaching in a very fun and effective way. The attendees loved you and found great value in the messages you shared. I can’t wait to hear you again.”

   Diane Shorber, Executive Director, Wyoming Tourism



Bruce has spoken for many leading organizations including ASAE, Nike, DMAI, Haliburton, Campbell’s, MPI, NSA, SC Johnson, Harvard, MIT, Babson, and 17 states’ Governor’s Conferences on Tourism.

The following is a list of dynamic speeches that Bruce delivers. These talks can be customized to fit the specific needs of your audience or program.

7 Steps to Building Brand Value
Seven simple steps to building, maintaining, and communicating a great brand. Bruce provides entertaining anecdotes and real world examples to illustrate the finer points of brand building. Learn how to add significant value to your products by making your products more valuable to your customers.

Defining Your Brand Essence
BMW defines its brand essence with four words. Nike, GE and Wal-Mart use three. Barack Obama sold the most powerful product in the world with two: “Hope” and “Change.” In this multi-media speech, Bruce shows you how to reduce your brand message to its most practical, actionable, and compelling essence.

WTF??!! The Keys To Innovation
Hidden In Plain Sight, Content vs. Context, Non-Linear Thinking and the true definition of WTF??!! are just a few of the concepts explored and explained in this irreverent but very practical talk. Bruce looks at innovation in a whole new way that will have your audience slapping their heads and thinking, “why didn’t I see it like that before?” Your attendees will leave energized and excited about putting their new-found skills of imagination to work.

Keynote Speakers of Palo Alto, California is Bruce’s exclusive agent. Please email Keynote Speakers to schedule Bruce to present to your group.

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